Warehouses competing for labor know where your workers are from “geofencing” their cell phones and know how to connect on social media. “If somebody is going to sit in their car before their shift …and watch YouTube, I want them to watch our ads in the pre-roll.” – staffing firm EmployBridge.
Targeted Facebook ads may offer employment to warehouse workers within a 20-mile radius. What is an employer to do? Blocking cell phones at work would go down, as well as pay toilets – so employers have to ensure wages and conditions meet or exceed employee expectations.